Website for young entrepreneurs
Simpl. designed the website for Young Entrepreneurs of Tomorrow, a programme dedicated to young entrepreneurs. A platform designed to inform, unite and connect a young community under development.
The Challenge
Young Entrepreneurs of Tomorrow addresses a young generation seeking entrepreneurial guidance: project holders in secondary school, students, recent graduates. The program offers information, training and networking. The site had to serve this audience in their language and usage patterns — mobile-first, accessible content, clear pathway to resources and events.
Our Approach
Simpl. designed the Young Entrepreneurs of Tomorrow site to articulate the program's promise, pedagogical content and engagement modalities (events, mentoring, community). The site structure facilitates contact and registration, in a tone consistent with a young audience without falling into patronizing speech or "startup generation" cliché.
The Result
Simpl. delivered for Young Entrepreneurs of Tomorrow a website that drives engagement within a young entrepreneurial community, with design adapted to this audience's digital usage patterns.
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