Social Platform is the largest network of civil society organisations in Europe working for social justice, equality and fundamental rights. To better reach its audiences – members, decision-makers and citizens – the organisation needed a modern, clear and engaging website. The old site was difficult to read and poorly referenced, and did not showcase its work or impact. The redesign has structured the content, optimised search engine optimisation and strengthened communication around advocacy actions. The new website is more attractive and accessible, promoting collaboration between members and increasing the reach of messages. Since going live, Social Platform’s traffic, engagement and overall impact have significantly increased.